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Facebook Faces Civil Rights Backlash Over Political Ad Identity Disclosure Rule

Facebook, which recently tightened its identity and disclosure requirements for political advertisers in response to public and Congressional criticism, now faces a backlash from a coalition of civil rights groups asserting its new policies are discriminatory.

“Facebook’s definition of ‘political’ ads is so broad that issues like ‘civil rights’ and ‘economy’ and ‘values’ are being blocked from posting and require identification,” the coalition representing 45 organizations, said in a statement sent to the press on Thursday.

The group, ironically, is focusing on the same policy shift — the need to disclose the identity of the sponsoring entity or organization placing the ads — that has been Facebook’s most explicit attempt to create public disclosure for political advertising.

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