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Google Creates Political Ad-Buying Guidelines, Searchable Database Of Advertisers, Spend

Google will now require anyone in the United States who wants to purchase political advertisements to verify they are U.S. citizens or lawful permanent residents.

Advertisers will need to provide a government-issued ID and other key information as well as keep better track of the ad-buying process. Google also will require that the ads incorporate a clear disclosure of who is paying for them.

Read the full articles here.